Honasa Consumer Ltd is one of India’s fastest-growing beauty and personal care companies, best known as the parent of Mamaearth. Founded in 2016 by Varun Alagh and Ghazal Alagh, the company started with a simple idea: creating safe, toxin-free baby products after the couple’s personal struggle to find reliable options for their child. What began as a niche startup has now transformed into a house of brands with a strong presence across India and an expanding reach overseas.

Today, Honasa Consumer Ltd owns and manages several brands:

• Mamaearth (natural and toxin-free personal care)
• The Derma Co. (science-backed skincare)
• Aqualogica (hydration-focused skincare)
• Ayuga (modern Ayurveda)
• Dr. Sheth’s (dermatologist-formulated skincare)
• BBlunt (professional haircare and salon services)
• Staze (color cosmetics)
• Momspresso (a digital content and influencer platform).

Honasa Consumer Ltd is headquartered in Gurugram, India, Honasa has built a digital-first, consumer-centric model. Its products are available through leading e-commerce platforms, modern retail chains, and an extensive offline distribution network that covers 700+ districts in India. Beyond India, the company has expanded to countries like UAE, Qatar, Nepal, Malaysia, Singapore, Mauritius, and Maldives, while actively targeting new markets in Bangladesh, Vietnam, and Thailand.

Honasa stands out for combining natural ingredients with modern science, while also embedding sustainability and innovation into its business. The company invests heavily in research, technology, and data insights to stay ahead of consumer trends. It also supports employees with progressive policies such as ESOPs, health benefits, learning opportunities, and inclusive practices.

Honasa has also built a strong reputation for its consumer-first approach, listening closely to feedback and adapting quickly to market needs. By blending digital-first strategies with omnichannel distribution, the company ensures its brands are accessible to millions. Its mission goes beyond products—focusing on trust, transparency, and long-term impact.

With Varun Alagh as CEO, Honasa Consumer has not only disrupted India’s personal care space but also emerged as a new-age FMCG leader that inspires entrepreneurs and consumers alike.